Giving Tuesday

Goal: 

Increase awareness of Deborah’s Place by highlighting its impact, strengthening brand visibility, and driving fundraising efforts.

Result: 

Generated $16,000 for the organization on Giving Tuesday through a well-coordinated digital marketing campaign. This included an engaging social media strategy, impactful long-form video content, and targeted email marketing to maximize reach and donor engagement.

Year
2021

Client
Deborah’s Place

Campaign Assets

“When you donate towards Deborah’s Place this #GivingTuesday, you can help support women like Lily. Residents like Lily have the opportunity to live more independently in their own apartments, while being provided a financial boost of a rental subsidy. Check out Lily’s full video to hear her story.

In our residents next steps of “moving on” and as they “move in,” you could help provide them with essential items for their new apartment:

$25 could provide a simple dish set, $50 could provide a cleaning kit, $75 could provide a bedding set, $100 could provide a week’s worth of groceries, and $200 could provide a whole furniture set in a brand-new apartment.

Donate today and support women like Lily on this #GivingTuesday. Link in bio!”